Upcoming Events, 2024

<h2>Jess Turner is Helping to Change the World</h2>
<p>"Jess Turner is a badass. As COO and Studio Coordinator of Alabama Chanin, she has been the right hand to founder Natalie Chanin in building a reputation as a leader in the world of sustainable design for over two decades. Alabama Chanin is in the midst of a revolutionary transition into Project Threadways, a 501c3 that aims to 'connect people, places, and materials through design, making, and education—with cultural heritage, craft preservation, and creative placemaking at the core' of their work.  I sat down with Jess to ask about the visionary move the company is taking, and of course to get her to answers to a few of our favorite questions."</p>
<p><a href="https://farwestcollective.com/blogs/journal/jess-turner-of-alabama-chanin" target="_blank" rel="noopener noreferrer">GO TO ARTICLE</a></p>

Far West, January 2024

<h2>Natalie “Alabama” Chanin to Speak At International Folk Art Market</h2>
<p>"For Natalie Chanin, quality comes first. At Alabama Chanin, her sustainable fashion brand, she runs everything through a 'decision tree' that starts with quality. 'We think quality, organic, local, helping the community, and then price,' she said of the brand’s philosophy. 'Quality is above organic because an organic, sustainably made piece that’s going to fall apart doesn’t really help solve the issue of fast fashion.' The local portion of her model pertains to her hometown of Florence, Alabama, once the t-shirt making capital of the United States prior to the North American Free Trade Act."</p>
<p><a href="https://www.tablemagazine.com/alabama-chanin/" target="_blank">GO TO ARTICLE</a></p>

TABLE Magazine, June 2024

Business of Fashion, October 2023

<h2 class="press-detail-title typeB">Making Things with Natalie 
Chanin</h2>
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<p>"This year, Alabama Chanin is celebrating its 21st year in business with a new book called Embroidery: Threads and Stories from Alabama Chanin and the School of Making, about sustainability, community, artisans and makers, published by Abrams. The book’s preface was written by Natalie’s friend, singer-songwriter Rosanne Cash, who, along with her husband John Leventhal, wrote the 2014 Grammy-award winning Best American Roots Song 'A Feather’s Not a Bird' about Natalie and Alabama Chanin. On this special episode, listeners will get to hear both Natalie’s story and that hit song."</p>
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<div class="cta press-detail-cta"><a class="press-detail-blurb subTitleA" href="https://player.captivate.fm/episode/84bc75fd-4827-4c8c-901b-d746212d51be" target="_blank" rel="noopener noreferrer">GO TO ARTICLE</a></div>
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The Green Dream Podcast with Dana Thomas, 2022

Vogue, February 2021

<h2 class="press-detail-title typeB">Fall 2021 Ready-to-Wear</h2>
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<p>Natalie Chanin is easing into her 20th-anniversary year with a collection titled “Soft.” Much of it is made using a lightweight cotton jersey that the designer describes as “very nurturing.” As always, the hand stitching is a reminder of connection and human touch, which so many are craving after the isolation caused by the pandemic. </p>
<p>We’re not coming back to the world we knew; much has been lost. Processing this will take time, and, says Chanin, “requires us to be soft and kind to ourselves and to others.” As this collection came together she found comfort and a mantra in these words from the artist Jenny Holzer: “Turn soft and lovely any time you have a chance.”</p>

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<div class="cta press-detail-cta"><a class="press-detail-blurb subTitleA" href="https://www.vogue.com/fashion-shows/fall-2021-ready-to-wear/alabama-chanin" target="_blank" rel="noopener noreferrer">GO TO ARTICLE</a></div>
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Vogue, April 2021

Vogue Runway, September 2020

The Boston Globe, December 2020

The Good Dirt Podcast, November 2020

American Podcasts, November 2020

Vogue, September 2020

GQ, April 2020

American Fashion Podcast, May 2020

Vogue Runway, February 2020

Mindful Business Podcast, March 2020

The Oprah Magazine, July 2019

Travel + Leisure, April 2019

The Cut, September 2019

Martha Stewart Living, August 2018

Women's Wear Daily, August 2018

Love To Sew Podcast, December 2018

Allure, August 2017

Vogue, August 2017

Garden & Gun, April 2017

StyleBlueprint, August 2017

Vogue, May 2017

Women's Wear Daily, May 2017

Victoria Magazine, January 2017

The National, December 2016

Selvedge, July 2016

The Moth, April 2016

Rue Magazine, February 2016

The Bitter Southerner, January 2016

Bon Appetit, September 2015

San Francisco Chronicle, August 2015

Los Angeles Times, April 2015

Better Homes And Gardens, February 2015

The New York Times, January 2015

NPR, October 2014

T Magazine, September 2014

NEA Arts Magazine, August 2014

Organic Gardening, August 2014

Design Sponge, August 2014

The Wall Street Journal, May 2014

Gael Towey, May 2014

Garden & Gun, December 2013

The New York Times, October 2013

Elle, October 2013

Fashionista, August 2013

Vogue Patterns, August 2013

Town & Country, June 2013

Los Angeles Times, February 2013

The Wall Street Journal, September 2012

American Craft, July 2012

The New York Times, May 2012

Jezebel, May 2012

Oxford American, March 2012

T Magazine, January 2012

T Magazine, November 2011

Vimeo, December 2010

Bloom, August 2010

Vogue, November 2009

The New York Times, January 2008

Food And Wine, February 2007

<h3>The Ultimate Luxury is Time: This 'Slow Fashion' Brand is Rooted in DIY</h3>
<p>The Ultimate Luxury is Time: This 'Slow Fashion' Brand is Rooted in DIY<br>Natalie Chanin began making t-shirts that New Yorkers wanted to touch over 15 years ago. It started with a hastily refashioned tee for a swanky party. The rural Alabama girl thought it was unusual that the “fancy fashion city folk” handled her creation with wonder. This makeshift shirt opened an opportunity to connect with people from a different world. That’s how the founder and creative director of Alabama Chanin describes the advent of her sustainable slow fashion brand in an episode of storytelling podcast The Moth entitled “200 One-of-a-Kind Shirts,” recorded in April of 2014. She was moved to create more, and it was the quilting tradition of her grandmother’s generation and the pastoral inspiration of her hometown that drew her back to Florence, Alabama to start her business.<br><br>Chanin appears to be the embodiment of her brand. She returned to New York City in April of this year to talk about ‘slow fashion,’ sustainable production and consumption with Patagonia’s Director of Environmental Strategy, Jill Dumain. “I was at first taken aback by the crowd of people here,” she says of the cavernous second floor space at Patagonia Soho, although the city is where Alabama Chanin got its start.<br><br>Where fast fashion reflects a trend-driven cycle that sees clothing discarded or forgotten after one season, slow fashion is revolutionizing the consumer market. The burgeoning interest in this change was reflected in the room, which was full of the future of the industry; many are educators and students from Parsons and FIT.<br><br>Alabama Chanin aims to make “garments that last forever” and don’t necessarily cater to seasonal trends, but flow from season to season. This means a sustainable closet can be built over the course of time and pieces go together regardless of which collection they come from. She insists that figuring out how to build a sustainable closet can replace the satisfaction of retail therapy.</p>
<p><br><strong><a href="https://observer.com/2016/06/the-ultimate-luxury-is-time-this-slow-fashion-brand-is-rooted-in-diy/" target="_blank" rel="noopener noreferrer">GO TO ARTICLE</a></strong></p>

The Ultimate Luxury is Time: This 'Slow Fashion' Brand is Rooted in DIY

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